Mr. Yeoh Shen-Hoei
Compliance Lead
Founded in 2017 and headquartered in Penang, Sinegy is one of Malaysia’s leading regulated digital asset exchanges. As a Recognised Market Operator (RMO) for Digital Asset Exchange licensed by the Securities Commission Malaysia (SC) since 2020, Sinegy provides a secure and compliant platform for trading cryptocurrencies. The exchange serves both retail and institutional investors across the country, with a growing base of over 10,000 registered users.
The Challenge
As FATF Travel Rule requirements continued to evolve, Sinegy needed a way to gain real-time visibility and control over outbound digital asset transfers. Without an automated compliance layer, the team faced a growing risk gap, particularly as transaction volumes increased. To stay ahead of regulatory demands and maintain trust with regulators, an automated, scalable Travel Rule solution became essential.
Why Sumsub?
For Sinegy, the decision to partner with Sumsub was based on three key priorities: straightforward integration with their existing system, reliable and responsive support, and a pricing structure that made sense for a growing regulated exchange.
The deciding factor, however, was Sumsub’s Travel Rule solution. Sinegy needed a partner that could help them meet regulatory expectations. Sumsub’s ability to automate outbound transaction compliance and deliver real-time visibility aligned perfectly with their core requirements, making it the clear choice.
Mr. Yeoh Shen-Hoei
Compliance Lead
The Travel Rule solution was the single most crucial feature that led us to choose Sumsub. It directly solved our core regulatory pain point and demonstrated Sumsub's forward-looking approach to compliance.
The Solution
For Sinegy, the most valuable part of Sumsub’s Travel Rule solution has been the automated transaction screening. By automatically applying Travel Rule treatments and flagging potentially non-compliant transfers, the system has significantly reduced manual workload and improved overall efficiency for the compliance team.
Sumsub also provides real-time monitoring of all outbound crypto transactions. Every withdrawal request is screened instantly, with high-risk or sanctioned addresses flagged and halted before they can be processed. This proactive approach helps Sinegy maintain regulatory compliance while ensuring a secure and reliable trading environment for users.
In day-to-day use, Sinegy has found particular value in Sumsub’s centralized visibility, wide VASP coverage, and embedded Travel Rule SDK—all high-priority areas that contribute to smoother workflows, improved compliance control, and a better user experience.
The Results
Mr. Yeoh Shen-Hoei
Compliance Lead
Sumsub has been instrumental in fulfilling our regulatory requirements, providing a high level of assurance. The Travel Rule solution has not only significantly reduced the number of manual checks and eliminated human errors but has also streamlined our entire compliance workflow.
Future Plans
Sumsub plays a key role in Sinegy’s long-term compliance strategy. As Travel Rule regulations evolve, the team relies on Sumsub’s ability to stay ahead of changing standards. The platform’s scalability means Sinegy can confidently grow its user base and transaction volume without adding unnecessary compliance overhead. With a reliable, future-ready framework already in place, Sinegy is well-positioned to expand while maintaining full regulatory alignment.
