Sumsub keeps getting questions from our followers about the specifics of regulatory compliance, verification, automated solutions, and everything in between. We’ve therefore decided to launch a bi-weekly Q&A series, where our legal, tech, and other experts answer your most frequently asked questions. Check out The Sumsuber and our social media every other Thursday for new answers, and don’t forget to ask about the things that interest you. This week, Eddie Moxon-Garcia, our Product Marketing Lead, talks about Reusable KYC.
Follow this bi-weekly series and submit your own questions to our Instagram and LinkedIn.
Reusable KYC is a game-changer for identity verification, making the process smoother without compromising on security or compliance. But does it actually meet global regulations and data privacy laws? The short answer is yes—when done right.
A common misconception is that “reusing” a verification means simply copying and pasting a past approval. That’s not how it works. Every time a user signs up on a new platform, their identity goes through a fresh round of checks. Their ID is screened for fraud and forgery again, their Proof of Address (if needed) is re-validated, and they have to pass a Liveness detection test to confirm they are who they say they are. Nothing is skipped, ensuring full compliance with international regulations like FATF guidelines, GDPR, CCPA, and local AML laws.
At the core of this system is user consent. Identity data isn’t shared across platforms unless the user explicitly agrees to it. This keeps everything in line with GDPR’s focus on transparency and user control. People should know where their data is going and have the choice to allow or deny its use—that’s exactly what Reusable KYC ensures.
Another key point is that verification outcomes—whether someone passes or fails—aren’t passed between companies. Every business makes its own decision using Sumsub’s tools, meaning regulatory responsibility stays where it belongs. It also ensures that compliance can be audited properly, keeping the process accountable.
So, rather than cutting corners, Reusable KYC strengthens compliance while making things easier for businesses and users alike. It speeds up onboarding, reduces friction, and keeps regulators happy—all without compromising security or data privacy.
Eddie Moxon-Garcia
Product Marketing Lead
