How YouDo Marketplace Reduced Fraud and Cut Costs with AI-Driven Identity Checks
150,000+ new users a month
7 million users in total
– Document Verification
– Background Check
Busy schedules aside, we sat down with Egor Chuprinin, Product Manager of the Trust & Safety (Anti-fraud Operations) department at YouDo for some feedback. We talked achievements, future plans and what they liked most about Sumsub. Here is the story.
YouDo is an open platform for anyone who needs things done, or the ones who can help do them. People post tasks and get responses from professionals who want to take on those tasks — from cleaning a flat, repairing a washing machine or a laptop, to design and caretaking.
It is very important to know who is taking care of your pets or repairing your car. However, the lack of identity checks raised some problems. YouDo encountered individuals who weren’t willing to use the platform as intended, committing fraud and providing an unreliable service, and sometimes even posing a danger.
On the hunt for a solution that works
Positive changes for user safety
“Now, if fraudsters come to the platform, they will struggle to be chosen as only the verified and reviewed users stay at the top of the list”
These are the benefits Egor observed while working with Sumsub and the main features that have been supporting YouDo’s work throughout:
Precise user processing, biometric verification, document and background check, access for the dashboard to manually decide the fate of suspicious cases.
Telegram chat with technical and user support along with direct contact with the company’s founders 99% uptime.
100% coverage for document validation and background checks in key operating regions of YouDo.
Smooth and engaging check with a 97% hit rate 1 – 2 min verification with a document and a selfie.
User comfort and safety with robust anti-fraud
A little over 10 fraud cases among users checked by Sumsub in the last two years. Monitoring of behavioural patterns, detection of graphic editor interference, biometric anti-spoofing, and global blacklists document cross-reference.
400 customers can’t be wrong. Entrust in the Sumsub team to protect your business.