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Senior Product Marketing Manager

Marketing

Remote, Cyprus


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Senior Product Marketing Manager

Sumsub is a global verification provider aiming to make verification processes simple, friendly, and secure for businesses and their users. Sumsub’s all-in-one verification platform secures every step of the customer journey. More than 2000 global companies use this platform to verify users, businesses, and transactions, orchestrate their verification processes, welcome more customers worldwide, speed up onboarding, reduce costs and steer clear of digital fraud. 

We are looking for a Senior Product Marketing Manager to refine and drive the marketing strategy worldwide to accelerate customer usage of our solutions. You will bridge the company’s product development efforts and its go-to-market success.

What You Will Be Doing:

  • Performing consumer research to understand key consumer segments and define opportunities
  • Defining go-to-market strategies for new product launches and streamlining the announcement process
  • Developing product positioning, value propositions, and messaging that resonates with our target audience and differentiates our products in the market
  • Planning, creating concepts, executing, and analyzing the effectiveness of omnichannel marketing campaigns
  • Working on marketing materials: sales presentations, landing pages, and creatives together with the Creative team
  • Developing and implementing campaigns that drive feature adoption, increasing product knowledge across our customers
  • Establishing KPIs for all programs, building results forecasts, and tracking performance to ensure projects delivering expected business outcomes
  • Become a conduit between Product and the GTM teams (Sales, Customer Success, Marketing), ensuring departments are aligned and working towards the same goals.

About You:

  • 5+ years of marketing/product marketing experience in SaaS/B2B companies
  • Master’s degree in business, marketing, or management, or equivalent working experience
  • Advanced written and spoken English
  • Experience in launching new products, developing positioning, pricing, sales channels, and promotion strategies
  • Experience in market research and customer segmentation
  • Experience in managing complex, omnichannel, integrated marketing campaigns
  • Experience executing account-based marketing campaigns is an advantage 
  • Strong analytical skills with the ability to make data-driven decisions
  • Excellent team communication skills, ability to build the right connections and inspire the sales team and other stakeholders
  • Ability to work independently and solve tasks in a short time and under the pressure of a highly competitive market
  • Proactivity and responsibility. 

What We Offer:

  • Competitive compensation in compliance with your professional expertise, and bonus program
  • Working with a product that matters. Our technology helps to protect millions of users and lots of online services worldwide
  • International project. Our team works from offices in Berlin, Limassol, London, and Miami, our customers are spread from Mexico and the USA to Hong Kong, South Korea, and Singapore
  • Remote first company – work from anywhere in the world
  • Paid vacation and sick leave.

Sounds like a great opportunity for your career development? Then go ahead and apply!

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